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This explanation acknowledges the fact that
the real estate listing goes up even before the “for sale” sign in most cases.
Most
individuals looking to buy a home have a job, sometimes more than one. Some
have families. Some have heavy social lives. Some lack mobility. Some live out
of the area. In this day and age people are busy and always looking for some
way to save time and energy. That’s why the real estate listing IS the first
impression for a house for sale.
We are in
the digital age. Most of us carry mini computers in our pockets or purses – our
smart phones. We are connected at any and all times. What’s the easiest way to
find a home? Drive around? Look in the newspaper? Of course not, we get online
and we “search” and we find. The digital world we live in has enabled us to
speed shop. We look something up, make a decision in seconds and move on.
BAD first impression = Lost Opportunity
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